"I remember standing in the checkout line at a grocery store in the Glebe back in 2018. I had a basket of what I thought were basic necessities—some chicken, a few vegetables, milk, and bread. When the cashier said '$240', I actually stopped and asked her to check the receipt for double scans."
"There were no errors. It was just the reality of unplanned shopping in Ottawa. That afternoon, I sat down with a legal pad and realized I was paying a 25% premium simply for convenience. I was buying whatever looked good rather than what was in season or on sale. That was the day I decided to treat my grocery bill like a logistics project."
Since then, we have tracked thousands of data points on price fluctuations across the city. What started as a personal frustration turned into a comprehensive system for managing household inflation.